Month: April 2018

Episode 106: Pasta La Vista, Baby || Tom, Adam, Brian

What if hikers wore anti spider web hats? What if we used blockchain to make tables less wobbly? What if sex dolls kept guests company at parties? What if drones collected data from pet poop? What if stores used logo branded mice to eliminate insects?

In this episode of Steal Scott’s Ideas, Tom, Adam & Brian gather in St. Louis for some execution in public.

**Sponsored by Aperture

Execution Lesson 106: Change everything with no intention of originating anything.

Einstein wasn’t always a world renewed theoretical physicist.

Like many great inventors, he labored in obscurity, gained traction slowly and eventually was universally applauded. In fact, he started his career working as a lowly clerk at the patent office. Six days a week, he would sit at a desk reviewing applications submitted by all kinds of inventors from around the country.

Naturally, the work wasn’t strenuous or intellectually demanding, but it was just repetitious enough, just foundational enough to give him ample time to daydream and contemplate the universe. And over time, those idle daydreams led to his famous series of papers that coined the most famous equation that launched a scientific revolution that changed world history.

The question is, what did he do right? What conditions and contexts were in place that allowed him to thrive?

First, he had the freedom of working on something before the entire world was watching and waiting to see what he would do next. This relieved him of the pressure, expectation and urgency that often kills great ideas before they’re even born.

Next, he didn’t quit his day job to follow his dream, he simply folded it into his everyday life. Albert kept his hand in his craft, tinkering away at his passion stolen moments and borrowed time, thus staying in communication with artistry at some level.

Finally, there was zero attachment to what this idea could mean for him. It was just this thing he was fascinating by and curious about. And so, the idea that changed everything originated in the mind of an person who had no intention of originating anything.

How will you create a culture that encourages the generation and application of your best ideas?

Episode 105: The Zoological Impulsive Mob || Jeff, Sean, Lisa

What if we used dog barks to shame neighbors? What if car security boots were advertising opportunities? What if the church leveraged biotech to make wine? What if actors had holograms to practice auditions? What if wearable tech eliminated guesswork from dating?

In this episode of Steal Scott’s Ideas, Jeff, Sean and Lisa gather in St. Louis for some execution in public.

**Sponsored by The Failing Asphalt Music Festival

Execution Lesson 105: Bringing our train of creative thought to a conclusion.  

We’re told that if we fail to plan, we are planning to fail.

But in many cases, planning is procrastination in disguise. If fact, one of the excuses we make to justify it is:

Well, it’s not really costing me any money to plan, so what’s the harm?

Fair enough. Planning out our next project is a task that’s free, easy, fast and most importantly, exhilarating. And doing so can be of great benefit in the early stages of the work.

But too much free planning can also enable our hesitation. Because there’s no skin in the game. And if we have any intention of moving to the execution phase and actually shipping our work, we need to be on the hook for something.

And spending money is not the only way to break out of the creative holding pattern, but it’s awfully effective.

In my experience launching dozens of creative projects over two decades of entrepreneurship, with every dollar spent, the fire under your ass grows bigger.

Or maybe that’s too much spicy food.

Point being, too much planning in advance can push against the grain of creation. Don’t let it become your excuse not to execute.

What are you willing to stake this effort on?